Of all the data projects that fail, 80% fail due to poor communication. When decision makers don’t understand a data product, they don’t need more information: they need less of it. In this talk, Jack and Julia will show how data storytelling is helping to promote data products and get buy-in at a pharma company. Tune in to learn the process of shaping the narrative and finding a data product marketing strategy. Get expert tips on how you can use data storytelling for your own data / AI product.