How To Open Ears, Minds, Doors And Budgets For Data Products With Data Storytelling - Learnings from a Pharma Company
Date:
Tuesday, November 19, 2024
Time:
1:30 pm
Track:
Summary:
Of all the data projects that fail, 80% fail due to poor communication. When decision makers don’t understand a data product, they don’t need more information: they need less of it. In this talk, Jack and Julia will show how data storytelling is helping to promote data products and get buy-in at a pharma company. Tune in to learn the process of shaping the narrative and finding a data product marketing strategy. Get expert tips on how you can use data storytelling for your own data / AI product.
Speakers:
Merck's 'Citizen Data Scientist' Curriculum
Date:
Tuesday, November 19, 2024
Time:
2:00 pm
Track:
Summary:
Data strategy and data projects have a strong human element: However, how do you work with people if they lack conceptual knowledge or suffer from inflated expectations? Education is the answer! Our flagship is the Fast-Track Upskilling for Data & Digital program, a nine week format that takes ordinary employees and turns them into Citizen Data Scientists. I’m going to present the curriculum of this modular program and how it has helped us to reach >3000 Merckians over the past two years.