Bio:

Dr. Monika Lieb is a Senior Data Scientist at NIQ, the largest consumer intelligence provider in the world. Throughout her career she has focused on a range of topics such as data quality, data-driven recommendations, and predictive analytics. In her current role, she is leading an international cross-functional team specialised in online sales modelling. Complementing her professional role, Monika also shares her knowledge as a lecturer at Friedrich-Alexander-Universität Erlangen-Nürnberg.